How To Optimize Your Images In Your Website For Better Website Performance & Faster Loading.

In this article, I will give you some tools & advice on how to optimize your images so that your website will load faster & give good experience to your customers. You will learn how to resize, how to compress & how to convert your images.

Images are one of the vital part of every website. It is used in almost all pages of the website like in offers page, blog post and specially in the shop or products page for e-commerce website. But if the images size are too big, like above 300 KB, then it will slow down your website. Also if you take any photo from your smartphone or professional camera, the image size will be mostly very big.  Which in returns give bad experience to your customers. So as a website owner, you should optimize all images in your website. Here I will give you some tools & tell you how to do it.

1) Image Resizer: (Free)


Here you can easily resize your image, compress it & crop it easily. Also you can do them in bulk. Just visit the website by clicking here, chose the right options as per your requirement, upload your image & then you can easily optimize your image.

2) Simple Image Resizer: (Free)


This is another great tool to resize, compress & optimize your image. Another best thing about this website is that here, you can also convert your images to different format. Just visit this website by clicking here , choose the option you need, upload your image & optimize it as per your requirements. The drawbacks is, you can not do bulk tasks like bulk resize or bulk compressions.

3) TinyPNG: (Free)


This website is best for compressing PNG format image. Although you can compress all formats of images, but it is best for compressing PNG format images. But here you can only compress your images, not resize it. Using this website is very simple. Just visit this website by clicking here, upload your image & then it is done.

4) EzGif: (Free)


This is a multi tool website where you can do almost all types of tasks like making GIFs, resize images, rotate/crop/cut images, compress/optimize images & converting images to various formats. This is mostly used for editing GIF format images. You can visit this website by clicking here & choose the options as per your requirements. The best part of this website is that, you can convert your image to webp format with best quality. Webp is a new image format, which takes very less size washout losing any quality. It can make any JPG or PNG images’ size worth more than 300-500 KB to below 100 KB easily. Also if you choose to use Webp image, you don’t need to compress it at all. Just convert & it will be auto compressed. If you want to convert your images to webp, then click here. I recommend every website owners to use webp format images in their website, specially in their products & blog posts. It will make your website very faster.

Conclusions:

I have given you some free tools to optimize your images. Below are some other tips.

  1. If you are taking images from online, check its size 1st, if it is greater than 100-200 kb, then try to compress it.
  2. Also there are some images which can not be compress much, else its quality will be reduced. In that case, you should use that images.
  3. If you take photo from your mobile, you must 1st resize it & then compress it.
  4. While compressing, do not compromise much on quality. Also do not give it too much importance. If the image looks good on mobile & desktop, then it is fine.
  5. If you have lots of images, then use bulk options to resize/compress them.
  6. It is best to convert all images to Webp format & use it. Also if the image size is below 50-100 kb, you do not need to convert it.
  7. If you have ecommerce website, then try to make all your products same size. For this you can use tools like Canva. There 1st choose a specific image dimension, then upload all your images & resize it. Then download your images, directly convert them.